Clothes containing elements of ethnic embroidery are becoming popular in Europe, and that is what Ukrainians can do best of all.
According to the estimates of Ukrainian designers, about 20 Ukrainian fashion-companies sell their products to the EU.
Another advantage for Ukrainian fashion designers is their novelty and exclusivity in the market. “Choosing unfamiliar brands, customers often secure themselves against unpleasant situations, such as two women wearing the same suits at the meeting. This risk is very high if you buy clothing from the leading and widely promoted brands”
For more information check the source http://strongertogether.org.ua/en/publications/trendy-european-integration-how-ukrainian-fashion-designers-entered-the-european-market/ and http://www.eurointegration.com.ua/articles/2016/05/27/7049770/